TikTok Tips: How to Make a Good TikTok Video
Like every social media platform, your TikTok success is dependent on your ability to create content tailored to your audience. Social media content creators have to stay on top of the latest trends, be nimble with video production, and really know their target audience in order to maximize their storytelling.
Today, we’re sharing TikTok tips and tricks for how to make a good TikTok video. Dive in, and let’s get you started on your next viral video creation!
TikTok Tips and Tricks for Great Content
As the fastest-growing social media platform, TikTok is vital for individual content creators, small businesses, brands, influencers, and established enterprises for discovering and connecting with new and existing audiences. Its short video style keeps viewers enraptured with the platform and scrolling their FYP day after day. To maximize your media potential on the platform, it’s vital to learn how to make a good TikTok video that resonates with your audiences and doesn’t get lost in the noise.
Consider these TikTok tips and tricks as you create your media and see the difference they make:
- Follow trending challenges
- Make proper use of TikTok hashtag strategy
- Become familiar with the green screen effect
- Use trending sounds and dialogue while they’re hot
- Add TikTok video captions to boost engagement
- Use text to speech for TikTok videos
- Stitch or duet videos your followers care about to tell your story
- Collaborate with other influencers in your niche
- Interact with your followers
- Keep it short and simple
Follow Trending Challenges
One of the biggest TikTok tips you can follow is to stay on top of the latest TikTok challenges. There are constantly new challenges going viral on the platform, making them effective ways to grow engagement with your account and boost the performance of your media.
The important thing is to jump on these trends while they’re at peak popularity, otherwise you’ll get lost in the shuffle and appear behind the times. Trends change constantly, so consider using some content creation tools that may help you track them along the way, as well.
TikTok Hashtag Strategy
Knowing how to effectively use TikTok hashtags is also essential for how to make a good TikTok video. It’s not always about using hashtags that describe the content of your video, but utilizing trending hashtags that boost views and ride the wave of the latest hot topic.
You can also use TikTok hashtags to boost searchability for your media by using hashtags that resonate with your target audience. Instead of thinking about what your video says, think about who you want to see it and target them appropriately with the right hashtag usage.
Learn to Use the TikTok Filters and Effects
There are endless numbers of TikTok effects and filters to choose from, including the ever popular “new year” prediction and AI Portrait filters. Filters and effects make your videos stand out. Using trending filters and effects increases the chance of your media appearing on the ‘For You’ page and boosting overall performance.
One, however, has stood the test of time so far against the rest: green screen. Using the green screen effect is one of the best TikTok tips you can follow, as it’s immensely popular across all areas of the platform and can be used to your advantage. The TikTok green screen effect allows you to stay on screen for your video while showing images in the background. This is great for riffing off user-generated content and incorporating another visual element into your storytelling.
Use Trending Sounds and Dialogue
Part of how to make a good TikTok video is making use of trending sounds and dialogue. Dialogue reenactments and lip-syncing to popular sounds are some of the best TikTok tips to boost your media performance. It doesn’t matter if the dialogue or song isn’t exactly what you intend to say, so long as it pairs with your story in a clever way.
Using trending sounds and dialogue are vital TikTok tips to boost engagement. Upwards of 88% of TikTok users have reported that sound is a vital part of their viewing experience. This means not leveraging the latest trending sounds will put your media at risk for lower performance. Staying on top of the trends is easy, as the TikTok Creative Center ranks the most popular music and audio clips each day.
Add TikTok Video Captions to Boost Engagement
No matter if you’re an independent social media content creator learning how to make a good TikTok video to tell your story or a brand using TikTok for business growth, captions are essential. Some of the benefits of adding captions for TikTok videos are:
- Capturing attention and engaging viewers
- Increasing impressions and average watch time for your media
- Improving accessibility for all TikTok viewers
- Making content easier to understand for non-native speakers
How you add captions to TikTok videos is another important consideration. As you discover more TikTok tips and tricks, you’ll find that the native editing tools provided by the platform fall short. They lack efficiency, accuracy, and have been known to be temperamental in functionality.
These downfalls lead content creators of all levels to use other tools like the caption app MixCaptions. Easy, direct control over captions and the ability to style them exactly how you like gives you the opportunity to make your media stand out from the crowd for the right reasons.
Use Text to Speech for TikTok Videos
In addition to adding captions to your media, other TikTok tips and tricks include using text to speech technology to narrate them with ease. Text to speech lets you take your script and turn it into voice audio without the need for hiring voice actors, recording your own voice, or worrying about messing up what could have been a perfect take. This saves you time and money, elevating the TikTok video production process and scaling your efforts.
The TikTok text to speech voice options are limited, once again highlighting the shortcomings of the platform’s native editing tools. While exploring TikTok tips and tricks for how to make a good TikTok video, you’ll find content creators are using third party apps for this element, as well. The MixVoice text to speech app lets you easily add your script and choose from over 20 languages and 60 accents. Control over emotion and AI voice generator speech speed further adds to your ability to create the exact finished product you want. It’s ideal for storytelling and creating a brand voice.
Bonus Info: Learn more text to speech tips for video content after this!
Stitch or Duet Videos for New Content
Not all content has to be completely made from scratch. Next up on our list of TikTok tips and tricks is to make use of the stitch and duet functions to riff off media your target audience cares about. Not only does this inject yourself into the conversation, but keeps you on top of the latest trends and media circulating in your niche.
Collaborate With Others in Your Niche
TikTok is a social media platform, so get social! Collaborating with other content creators in your niche, influencers, brands, or important followers should be on your list of TikTok tips to follow. Not only will this work towards increasing your engagement and number of followers, but it can help you achieve the limelight on the platform. Conversely, you can also find brands looking to work with emerging content creators to align with their message and draft off their immense following to boost your media performance, as well.
Interact With Your Followers
While it’s not part of the production process for how to make a good TikTok video, interacting with your followers via the comment section is important for boosting community engagement. When followers feel authentically connected to you, they’re more likely to continue engaging with your media and boost performance in the long term. You can even use comments to create response videos and publish more media to your account, keeping it active and top-of-mind.
Keep It Short and Simple
One of the biggest TikTok tips to remember for how to make a good TikTok video is to keep it short and simple. Want to jump in on a trending topic? Make your statement and wrap it up. TikTok continues to expand the length options for videos, but that doesn’t mean you should be making 90-second or 3-minute videos every time. With an average length of 21 to 34 seconds, shorter videos are the ones performing the best on the platform at this time.
Edit Your TikTok Videos Strategically
Keeping your video short and simple pairs with TikTok tips around how to edit your videos. Basic editing techniques make a huge impact as you learn to stitch together your recording, adjust audio levels for sounds, and add transitions.
For example, quick cuts keep your viewers visually engaged, whereas a 90-second video of you talking directly to them is likely to be scrolled past quickly. Think about ways to keep your media short, simple, and visually dynamic for optimal performance.
We hope these TikTok tips and tricks have given you plenty of new techniques to try. Learning how to make a good TikTok video means staying on top of the trends, being a thought leader, and making content your audience wants to see. Experiment with these TikTok tips and see which works best for you.